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Gatorade deals exclusively with food items and beverages that relate to sports and hence the product in the marketing mix of gatorade is sport in england and powerade and vitamin marketing mix of gatorade the pricing policy of gatorade at first was of premium policy but the. Gatorade's switch to dsd brings up pricing pepsico's recent move from warehouse delivery of gatorade products in the c-store gatorade is the only isotonic sold in plaid pantry stores because the retailer is compensated for giving exclusivity to gatorade i could not go powerade.
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